Revitalize Your Email Marketing Strategy This Spring
As the season of renewal approaches, it’s the perfect time to refresh your email marketing efforts. Here are five strategies to invigorate your campaigns this spring:
As a home service business owner, you know how important it is to stay top-of-mind with your customers. Whether you provide HVAC, plumbing, electrical, or landscaping services, maintaining strong relationships with your clients can lead to repeat business and referrals. A newsletter is one of the most effective ways to nurture these relationships.
If you’re the face of your business—whether you’re podcasting, creating courses, or running your own company—having a book under your name is one of the smartest moves you can make.
Why? Because a book does what no other medium can: it proves you’re the real deal, it widens your reach, and it makes your message unforgettable.
Your customer’s inbox is a competitive place. Your emails are likely to be competing directly with the big guys so your first order of business is to stand out so your messaging doesn’t land in the trash folder.
While measuring your open rate is easy, measuring engagement is more of a challenge. But it’s engagement you need if you want to leave a lasting impression — and get more sales!
Below are seven tips to engage clients with email.
From endless emails and texts to social media posts and proposals, today’s entrepreneurs and small business owners are used to communicating online non-stop. And as content continues to be king — or queen, depending on who you ask! — the pressure is on to crank out large quantities of copy to get your brand in front of as many potential customers as possible.